Hundreds Queue for Over an Hour to See Coca-Cola Truck
Hundreds of people queued for over an hour in Speke, Liverpool, to see the iconic Coca-Cola Christmas truck as it arrived on its UK holiday tour.
The famous Coca-Cola truck has parked up in Speke as part of its Christmas tour. The famous red truck, which has become a festive staple since it appeared in the soft drink company's Holidays Are Coming advert in 1995, is parked near Burger King on Speke Boulevard between 12pm and 8pm today.
The renowned Christmas Truck Tour promises an "immersive, magical winter wonderland experience designed to bring communities together and ignite the true spirit of Christmas". Coca-Cola said visitors are invited to step into a "festive spectacle" while enjoying its famous beverage.
Elodie Peribere, senior marketing director for Coca-Cola Great Britain and Ireland, said: "Coca-Cola remains synonymous with Christmas, and we're delighted to bring back our iconic Truck Tour. This year, we’re encouraging everyone to 'Refresh Your Holidays' and take a well-deserved pause to create uplifting moments with loved ones.
"Our continued partnership with FareShare is incredibly important to us, and we hope to make this Christmas a little more meaningful for thousands of people across the country."
Coca-Cola said to celebrate the return of the truck tour it was making a direct donation to FareShare, a company which fights hunger and food waste, equivalent to one million meals.
The truck was previously at Liverpool ONE in December 2023. Its pit stop in Speke marks one of 15 visits around the country.
You have until 8pm to go and see it!
The famous red truck, which has become a festive staple since it appeared in the soft drink company's Holidays Are Coming advert in 1995, is parked near Burger King on Speke Boulevard until 8pm today.
There are lots of happy faces and big laughs from everyone who has made it through the queue and into the enclosure by the truck.
Hundreds of people are queuing to take pictures with the famous Coca-Cola truck, which is currently touring the UK in the run-up to Christmas.
A very festive atmosphere
Christmas tunes are pumping out of the truck’s speakers.
Families with children of all ages are posing for pictures on red benches in front of the Coca-Cola logo and a picture of Father Christmas swigging from a bottle of the fizzy drink.
Christmas trees with red and silver baubles have been erected and boxes resembling presents have been installed around the benches.
There is a small army of Coca-Cola staff on hand to take pictures and hand out cans of drink.
Families eagerly queuing to join in the holiday spirit are being told they could be waiting around an hour to get into the enclosed area.
Coca-Cola staff are keeping spirits high and thirst quenched by dishing out cans of the famous drink to people waiting.
Huge crowds have gathered for the return of the Coca-Cola truck to Liverpool.
Having previously parked up in Liverpool ONE, the truck has this year stopped in Speke, close to the retail park.
A queue of people currently snakes around the outside of the Burger King car park.
ECHO reporter Paddy Edrich is in Speke along with one of our photographers to capture the festive moment.
He says that hundreds of people have joined a queue to experience the festivities.
The truck is parked by Burger King between 12pm and 8pm today.
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